StadiumTV and StatZone installed at The Britannia Stadium, as Eleven sign up 20 clubs and venues in record year
Eleven Sports Media have capped off a record year of acquisitions by completing the installation of StadiumTV and StatZone at Premier League Stoke City in time for their final game of the season at home to West Ham United.
The project completes a stellar year for Eleven, with their platforms installed at a total of 20 different sports venues since the football season began back in August 2015.
Eleven’s installation at The Britannia Stadium has seen a total of 57 brand new 50” LED screens installed within the concourse and hospitality areas at Stoke City, 43 of which will feature Eleven’s established StadiumTV fan engagement channel, a further 14 are showcasing Eleven’s innovative StatZone channel.
Stoke are the latest Premier League club to be added to the Eleven Sports Media stable, with high profile acquisitions already established at Premier League Champions, Leicester City (Crowd Facing LED digiBOARD), Newcastle United (StadiumTV), Norwich City (StadiumTV), Swansea City (StadiumTV, StatZone and Crowd Facing LED digiBOARD), West Bromwich Albion (Crowd Facing digiBOARD) and West Ham United (StadiumTV).
In what has been a big year for Eleven Sports Media, the Manchester based company have also seen their ground-breaking StatZone channels adopted by The Jockey Club at their flagship Haydock Park and Sandown Park courses. The Jockey Club project was shortlisted at The Sports Technology Awards in the category of Best Technology for Use by a Venue, Stadium, Club or Franchise, the third time in two years that Eleven have been finalists.
StatZone is also a permanent fixture in rugby union, with European Champions, Saracens, introducing the platform alongside StadiumTV to their offering at Allianz Park this season. The Saracens installation is part of wider Business Club package that Eleven Sports Media offer in partnership with the club, with wider digital marketing opportunities and networking events offered to all involved.
Eleven have also introduced the Business Club concept successfully at Middlesbrough FC, Cardiff City, Bolton Wanderers and Rotherham United.
On the field, and several Eleven Sports Media affiliated clubs have enjoyed success, with Leicester City crowned Premiership champions and Saracens adding the domestic league leaders title to their European Champions Cup trophy. Elsewhere both Middlesbrough and Northampton Town have been promoted from their respective divisions. In Super League, though they are only halfway through their campaign, Warrington and Hull FC occupy top spot, with St Helens close behind, ensuring Eleven’s clients are getting fantastic brand exposure on rugby league’s Pitch Facing LED technology.
Speaking about what has been a record year, Eleven’s Head of Partnerships Sharon Smith said: “The installation at Stoke City has capped off what has been a really busy year for everyone concerned with Eleven Sports Media.
“With 20 installations at clubs and venues across the UK, we have worked around the clock to ensure that our partners received the highest level of service.
“Eleven are now working across 65 different projects in UK sport, and are quite rightfully recognised as the market leaders in providing digital content platforms to sports stadium and venues. We look forward to building relationships with many more clubs through 2016 and beyond.”